LOOK: BraunAbility and West Coast Customs Unveil Concept SUV for Wounded Warrior - The Mobility Resource

LOOK: BraunAbility and West Coast Customs Unveil Concept SUV for Wounded Warrior

June 25, 2013




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With its sliding double-door driver entry, military-inspired custom camouflage paint, and the automatic raising and lowering of the body – the concept mobility SUV unveiled by BraunAbility and West Coast Customs is not your typical wheelchair-accessible vehicle.

And that is exactly what reality television’s West Coast Customs and accessible vehicle manufacturer BraunAbility wanted.

With the turning over of the tricked-out Ford Explorer’s keys to Wounded Warrior Lance Corporal Mike DeLancey as part of a reveal event filmed by West Coast Customs, BraunAbility hopes to open the door to a new era of innovation in accessible vehicles.

“There is a whole new mobility market emerging,” said Kevin McMahon, Executive Vice President of Sales and Marketing at BraunAbility. “This vehicle was originally built in tribute to Americans like Lance Corporal Mike Delancey who have served our country, but it’s also a revolutionary concept. We hope it will change how people everywhere think about mobility transportation.”

Surrounded by fellow Wounded Warriors and veterans, VA, and government officials, his family, and friends, Lance Corporal Mike DeLancey was overwhelmed when he saw the converted Ford Explorer for the first time at the reveal event held at Custom Mobility in Largo. DeLancey – a Pinellas Park native and ambassador for the Wounded Warrior Project – has dedicated his time to helping disabled veterans since a sniper’s bullet to his spine took away his ability to walk in 2006.

“It’s just incredible, it blows my mind,” said DeLancey. “This vehicle shows exactly what I tell the guys coming back from war with critical injuries: just because you’ve been injured doesn’t mean you have to change or settle for something that’s not you.”

More than a year in the making, Schmidt Hamilton Motorsports and HP helped fund the concept car. Presented by West Coast Customs host Ryan Friedlinghaus, the SUV includes the following special features:

    • An accessible driver’s area to allow for easy entry and exit
    • The door opens automatically, exposing a wheelchair platform surface
    • The vehicle automatically lowers for wheelchair access and then raises to normal driving position
    • A custom wheelchair complete with an HP Elite Pad 9000
    • 42-inch widescreen LCD monitor for tailgating
    • 22” Gloss black brushed accent wheels

In the Fall of 2015, the SUV was highlighted on a West Coast Customs show on Fox Sports.

Friedlinghaus, owner of West Coast Customs, noted the importance of the shop’s work for the Wounded Warrior Project. “We have worked on hundreds of vehicles over the years, but this project is one of the most important our shop has ever done because it could help change the lives for thousands of American heroes.”

Sam Schmidt, co-owner of Schmidt Hamilton Motorsports said, “BraunAbility and our sponsors sought out West Coast Customs because we wanted to radically change how people think about mobility vehicles. This fantastic mobility concept SUV is a mission accomplished.”

BraunAbility, based in Indiana, has not set an exact timetable for a production model. “We are not going to rush this. It is too important for the industry and it is too important for our customers that are calling for a combination of style and function,” said McMahon.

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